Fear sells books. Like the one a man was reading in a local coffee shop about how to stock your pantry for the coming apocalypse.

Fear sells magazines. Like the Newsweek cover that recently declared, “Apocalypse Now.” In that article, writer Simon Winchester declared that recent quakes in New Zealand and Chile, has ratcheted up the chances of a catastrophic seismic event striking in California.

Fear sells medical quackery like it did when thousands of people bought potassium iodine to protect them from the radiation cloud they feared was coming from Japan. Continue reading Fear sells! →